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Musings on the past and future of AAUW

Archive for November, 2007

A few Facebook related metrics

Friday, November 23rd, 2007

As you may know, there’s an AAUW Facebook Strategy group that’s tracking metrics on efforts related to AAUW in Facebook. See this  graph of FB metrics Nov. 23 2007
and the original data file (a Google doc). [Click for a larger view.]
You may also be interested in this graph of the views of the AAUW [...]

Communication in the new way

Tuesday, November 20th, 2007

As I’ve written before, part of the Facebook seduction is the brand clean message box — no years and years of of history. I’m trying to just accept the fact that I can’t search those messages — live in the moment, if you will.
But another attraction is the fact that Facebook’s model makes spam almost [...]

First experiment with Facebook Ads

Tuesday, November 20th, 2007

In September/October, I’d posted a couple of Facebook flyers to the Raleigh/Durham and the surrounding College networks. These were sold on a “total impressions” basis, and I spent about $25-$30 for a few days worth of 2500 or 5000 impressions in the community. One of these flyers ran over the weekend of Nov. 2-3 and [...]

Facebook vs. LinkedIn

Monday, November 19th, 2007

Last week I was in a meeting where a “choice” of social networking sites came up. I said I’d found Facebook more engaging than LinkedIn. Another participant said that she didn’t see value in Facebook, but found herself spending lots of time on LinkedIn.
Now our approaches to social networking sites are quite different. I work [...]

Quick update on FB Apps and FB Pages

Sunday, November 18th, 2007

Just a note to update earlier postings about the use of Facebook Pages, and my list of active Facebook Apps.
I found “Profile Box” on the list of recent applications, and that led me to “Profile HTML”, by the same developer. Each of these

allows entry of HTML
adds to both pages and individual profiles
has an option to [...]

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